Marketing Executive

We are looking for a Marketing Executive to join a thriving, family-owned business who are looking to hire a highly organised marketeer to join their team across their 2 businesses. Running for over 40 years, our client has been working with both B2B and B2C customers across Devon and further afield including architects and property developers. This is a great role for a confident Marketing Executive/Manager to take ownership of campaigns and make the role their own. Reporting into the Managing Director, this would be perfect for either an experienced marketing executive looking to step up or a Senior marketing Executive/Junior Marketing Manager who is looking for a new challenge and autonomy.

Some of the responsibilities include:

· Deliver strategic campaigns across B2B and B2C audiences that align with the business goals and increase brand exposure. This includes working closely with the sales team to create campaigns that generate leads.

· Stay up to date with competitor activity to ensure the business is a leader in the industry.

· Create on brand written content for all channels including the websites, social media, emails and case studies.

· Manage the WordPress website content ensuring pages are SEO optimized and a fantastic user experience is delivered.

· Design and build compelling and informative email campaigns for the customer base using Mailchimp.

· Working with external partners, help to create branded assets to be used internally and externally including leaflets, car decals, signage and trade show assets.

· Manage the social media channels to ensure regular posting of engaging content, passing on any new leads to the sales teams.

· Monitor feedback and review channels to opportunities are utilised, the brand reputation is upheld, and queries are passed on.

· Undertake regular reporting and monitoring of campaigns including creating monthly report packs for senior management.

· Someone who is hands-on and confident in their ability.

· Experience with WordPress, Mailchimp and Photoshop.

· Creative and analytical skills.

· Experience/knowledge in both traditional and digital marketing including SEO, PPC and email.

· Someone with fantastic writing skills, capable of creating content for a mixture of channels.

· A good communicator who enjoys being part of a small and friendly team.