Influencer Manager

We're boohoo, and we're a brand on a mission. We want to be everything for fashion, for everyone. Customers count on us for the latest trends, collections and inspiration so they can have the wardrobe of their dreams. But we care about more than just fashion. We champion wellbeing and sustainability too. Dropping over 500 new products a week means our customers have choice, can look their best, feel confident and be empowered.

Marketers for the boohoo group have a reputation for being disruptors. We like that. When it comes to all things brand awareness and e-commerce, we're not afraid to be brave. Each of our teams is the voice of their own brand, so we utilise creative campaigns, social media and influencer outreach, PR & Comms, and events. On the e-commerce side of things, we drive traffic to our online stores and generate sales through affiliate marketing, paid media, CRM and SEO. Everything goes towards achieving our mission to be a global fashion e-commerce leader.

What you'll be doing

• Responsible for the Influencer strategy and performance across the UK and Ireland


• Managing the Influencer channel reporting and feeding into Senior PR & Influencer Manager


• Manage Influencer briefs and campaign support


• Oversee TikTok shop Influencer strategy


• Oversee the Influencer affiliate programme


• Liaising with wider marketing team to create and coordinate Influencer strategies that work across organic social & paid social


• Responsible for the monthly Influencer sample spend


• Oversee day to day workflow of junior team members


• Supports on all brand collaborations and PR gifting on a global level


• Work with the merch and buying teams on suggested product focuses


• Identify and actioning emerging Influencer trends within the industry


• Responsible for streamlining/managing internal processes across the influencer team


• Managing Influencer platforms and being key point of contact for account managers, We've set our sights on dominating the global e-commerce fashion market, and because we're 13 brands (and counting), there are plenty of opportunities to grow your career. Our mission is to create a workplace where everyone is respected, their individual differences are valued, and they can be themselves at work without exception.


• You'll get the opportunity to take part in our various share schemes


• Core hours enable you to flex your working times around your needs on an ad hoc basis


• Benefits that support your health and wellbeing


• There's up to 40% discount off our all of our brands


• Our social calendar? Next level


• With HQs in Manchester and London and offices across the globe (some are dog friendly!), we offer a buzzing atmosphere and the boohoo family culture wherever you work


https://careers.boohoogroup.com/

#LI-ZB1 #marketing #strategy #creative #LI-HYBRID


• Previous experience in an Influencer Manager role


• Excellent people skills as this role will be managing a team


• Strong communication skills - both written and verbal


• Excellent negotiation skills


• Ability to act with pace amongst a large team


• Extremely well organised with the ability to juggle multiple streams of work


• Exemplary organisational skills


• Confident in reporting at a top line level


• Creative thinker